We’re now a quarter of a way into 2024, providing the first major marker for this year’s new-car sales race.

Record deliveries have grabbed the headlines, and the electric vehicle (EV) market continues to grow, now accounting for eight per cent of all new cars, SUVs, utes and vans sold in Australia.

Despite subsidies being pulled in New South Wales and Victoria, the segment has grown by 46.4 per cent compared to the same period in 2023, with 25,468 EVs registered in Australia between January and March 2024.

It should be no surprise that Tesla – the world’s EV leader – accounts for the lion’s share, with its Model Y SUV and facelifted Model 3 sedan combining for 12,789 sales, or a hair more than 50 per cent of all battery-powered vehicle sales locally.

Sales of the Model Y have increased by 115 per cent above the first quarter of 2023, despite a ship understood to be carrying a large shipment of the best-selling EV being turned back to China earlier this year for quarantine.

The BYD Atto 3 is still hanging on in third on 2220 sales, though the Chinese brand’s new Model 3-rivalling Seal sedan is closing the gap on 1573 deliveries, having surpassed the MG 4 hatchback which now holds the fifth spot.

Despite being closely priced to the MG 4, the BYD Dolphin has about half the sales of its fellow Chinese rival with 688 examples delivered so far this year, only just ahead of the more expensive Kia EV6 (589 sales).

The remaining top 10 spots are filled by the Hyundai Kona Electric (502 sales), the BMW iX1 (476 sales) and the Volvo XC40 Recharge (444 sales).

Polestar – the quasi spinoff of Volvo – sits behind the XC40 Recharge with its mechanically related Polestar 2.

The Polestar 2 is also close to being overtaken by the Toyota bZ4X, the Japanese car giant’s highly anticipated first EV which began its local rollout in February.

The GWM Ora could rise up the charts from its current 16th position within the next quarter, after nationwide drive-away pricing announced this week made it the cheapest EV in Australia again, now starting from $35,990.

In terms of how much the EV variants of certain models are helping its nameplate’s sales, the LDV eT60 ute remains a low contributor for the brand, with the five examples sold this year accounting for just 2.7 per cent of the dual-cab’s local deliveries.

Other EVs which are niche variants of a wider model range include the Mini Cooper SE (3.1 per cent of Mini Cooper sales), the MG ZS EV (4.6 per cent of ZS sales) and the Ford E-Transit (5.5 per cent of Transit sales).

Model Sales (Q1 2024) EV models’ share of model sales
Tesla Model Y 6835 100 per cent
Tesla Model 3 5954 100 per cent
BYD Atto 3 2220 100 per cent
BYD Seal 1573 100 per cent
MG 4 1335 100 per cent
BYD Dolphin 688 100 per cent
Kia EV6 589 100 per cent
Hyundai Kona Electric 502 12.5 per cent
BMW iX1 476 44.9 per cent
BMW i4 457 61.1 per cent
Volvo XC40 Recharge 444 47.7 per cent
Polestar 2 348 100 per cent
Toyota bZ4X 311 100 per cent
MG ZS EV 295 4.6 per cent
BMW iX3 290 37.5 per cent
Mercedes-Benz EQE SUV 290 100 per cent
GWM Ora 282 100 per cent
Mercedes-Benz EQA 258 100 per cent
Hyundai Ioniq 5 244 100 per cent
Kia Niro EV 222 54.5 per cent
Ford Mustang Mach-E 168 100 per cent
Kia EV9 156 100 per cent
Cupra Born 153 100 per cent
Subaru Solterra 145 100 per cent
Volvo C40 Recharge 135 100 per cent
Porsche Taycan 126 100 per cent
BMW iX 121 100 per cent
Hyundai Ioniq 6 96 100 per cent
Fiat 500e and Abarth 500e 84 56.8 per cent
Renault Megane E-Tech 81 100 per cent
Nissan Leaf 78 100 per cent
Audi Q8 e-tron 66 100 per cent
Mercedes-Benz EQB 56 100 per cent
Mercedes-Benz EQC 52 100 per cent
Lexus RZ450e 49 100 per cent
Audi e-tron GT 44 100 per cent
BMW i5 42 24.1 per cent
Peugeot e-2008 40 54.8 per cent
Mercedes-Benz EQE (sedan) 36 100 per cent
BMW iX2 29 19.3 per cent
LDV eDeliver 7 28 100 per cent
Peugeot e-Partner 26 16.8 per cent
Genesis GV60 20 100 per cent
Lexus UX300e 20 40.8 per cent
Mercedes-Benz EQS SUV 19 100 per cent
Ford E-Transit 15 5.5 per cent
Mini Cooper SE 15 3.1 per cent
BMW i7 8 57.1 per cent
LDV eT60 5 2.7 per cent
Rolls-Royce Spectre 5 100 per cent
Genesis GV70 Electrified 4 1.8 per cent
Mercedes-Benz EQV 4 100 per cent
Jaguar I-Pace 3 100 per cent
Mazda MX-30 3 100 per cent
Mercedes-Benz eVito 3 42.8 per cent
Renault Kangoo Z.E 3 100 per cent
Mercedes-Benz EQS (liftback) 2 100 per cent
Genesis G80 Electrified 1 5.5 per cent

MORE: Everything electric vehicles

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